| As a longstanding brand
of childrens athletic shoes, KangaROOS approached zfactor to help sub-brand a line of
adult shoes named ROOS.
With bold imagery and imaginative slogans, zfactor created several POP materials, aswell as advertisements spanning across the metro area.
Success of the new brand launch led to further work recreating promotional material for the legendary KangaROOS. Fun posters, shelf cards, and hanging ceiling signs targeted to a younger demographics were created and quickly recognized and demanded for throughout distribution chain.
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